Junjie Chen is a Master of Science candidate in Integrated Marketing at New York University and holds a Bachelor of Science degree in Fashion Management from the University of Manchester. His experience spans creative strategy, project coordination, social media operations, and brand communication. He previously worked as a Creative Strategy Intern at Havas Shanghai, where he supported integrated campaigns for brands including Fendi, Arc’teryx, and Tsingtao Beer. He also worked as an Operations and Project Intern at Shanghai Jinda Brokerage, where he coordinated internal meetings, company events, stakeholder communication, and social media operations.
In addition to his internship experience, Junjie manages content across Xiaohongshu and Douyin, where his work has generated more than 5 million total views and over 100,000 likes. His interests include marketing strategy, social media content, creative communication, visual storytelling, and experiential brand engagement.
Junjie Chen | Integrated Marketing Portfolio 